Author: Roberto
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Smile more–people will wonder what you’re up to.
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Personal Branding and Being Genuine
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WordPress Website Maintenance
All websites need to be maintained. As a WordPress website designer, I’m going to focus here on WordPress website maintenance, but understand that the basic principles apply to websites of all architectures and frameworks. It’s also good to understand that this is not unique to custom websites. If you chose to create your own site…
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Different is Better
One of my favorite quotes is this one. Different is better than better. ––Ryan Clark, Rainmaker FM I share this quote regularly and often. Some of us recognize and revel in the fact that we’re truly and uniquely different. Some of us want to be all of this. I’ve come to learn that the key…
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Single-Most-Important-Question Survey Marketing
Single Most Important Question (SMIQ) survey marketing is something I first heard about from an episode of the Smart Passive Income podcast. This particular podcast episode featured SMIQ concept creator Ryan Levesque. I should probably qualify that and say that Ryan introduced me to the SMIQ concept in his book The Ask Formula. Whether or…
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The Upside Down Homepage Concept
The Upside Down Homepage Concept I was introduced to a really helpful branding concept recently–the Upside Down Homepage. The idea here is to take the traditional homepage design, which consists of things like a welcome message, a brief description of the site, compelling reasons to visit the site, a navigation header menu, and hopefully an…
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Marketing Will Not Get You Clients
Marketing will not get you clients! This is something I heard in a speaker video this morning. It makes sense, although it’s a bit of a shocker statement on the surface. On the surface, it makes you think, “Great! I can stop throwing away good money on marketing.” If only. What it really means is…